Digital Marketing - Edulink International College Nairobi | Educartis

Nairobi
10 weeks
Course
On Campus

Benefits

Course Overview

This ten week course in Digital Marketing trains students in one of the  most in-demand skills in the digital space today - Social Media Optimisation and Analytics to help them improve their organic search results, extend their reach, and increase opportunities for their clients. Taken on-campus, this programme involves theoretical learning and practice labs to help students utilise the powerful tool of web analytics to improve customer satisfaction, identify patterns, and make smarter business decisions. 

An SEO expert plays a vital role in helping companies build their businesses and attract new customers through web traffic, making this a highly valued role in today's job market. If you're looking for a career that is constantly advancing and changing, that provides you with the opportunity to make a significant difference to the business success of your customers, and that allows you incredible job flexibility and the chance to set your own schedule, then this course in Digital Marketing will provide you with the contemporary skills you need to advance in this field. 

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How This Course Will Benefit Your Career

At the end of this course, students will be able to: 

  • Design interactive Websites using HTML5, CSS3 and JavaScript
  • Optimize Websites using search engine tools
  • Use Analytics to generate detailed statistics about a Website’s traffic and traffic sources and measure conversions
  • Develop a project to track the site statistics aligning to business objectives and goals
  • Learn types & technology of digital advertisement to drive customer engagement & traffic on website
Certification obtained

Digital Marketing Certification 

What jobs will I qualify for?

This course will provide students with the skills needed for exciting careers such as: 

  • SEO Professional
  • Digital Marketing Professional
  • Data Analytics Professional
  • SMO Specialist

Download Course Brochure

When do I start?

Next available course

Admission Criteria

To be eligible for this course, students require either: 

  • A KCSE Minimum Grade of D+ (Plus) 
  • International Baccalaureate (IB)
  • International General Certificate of Secondary Education (IGCSE)
  • General Certificate of Education (GCE)

How do I apply?

To apply for this course, students must: 

  • Fill out an application form 

Payment options

The total price for this course is 60,000 KES. 

  • Payable in two instalments. 
  • Includes a comprehensive student study kit. 

Payment Methods
Tuition fees must be paid prior to enrolment. Students can pay their fees using the following payment methods: 
  • Cash in Kenyan Shillings (KSH)
  • Cheques drawn on local banks in Kenyan Shillings (KSH)
  • Banker’s drafts in Kenyan Shillings

Account Details
  • Account Name: Edulink International College Limited
  • Account Number: 0217836001
  • Bank Name: Diamond Trust Bank Limited
  • Branch: Lavington
To pay by MPESA please follow the below steps:

  • Go to MPESA and select ‘Payment Service’, then select ‘Pay Bill’ option.
  • Enter Diamond Trust Bank Pay Bill Number ‘516600’ and press OK.
  • Enter the Bank Account Number ‘0540217836001’
  • Enter the transfer amount and press OK.
  • Enter your MPESA Pin and press OK.
  • Confirm the Pay Bill Number and the Account Number to which you are transferring the funds and the amount being transferred and press OK.
  • You will receive a confirmation indicating the funds have been sent.

Detailed course information

This course utilises a blended learning approach and is offered by Edulink International College. It comprises of 12 modules and a project. The curriculum is as follows: 

  • Search Marketing 
  • Social Media Marketing 
  • Social Marketing
  • Optimization 
  • Content Marketing 
  • Affiliate Marketing 
  • Inbound Marketing 
  • Email Marketing 
  • Lead Nurturing 
  • Legal, E-commerce 
  • Web Technologies 
  • Analytics 
  • Project

Where and When

12/11/2018

Edulink International College


Ngong Road – Ndemi Road Junction, Nairobi, Kenya

02/01/2019

Edulink International College


Ngong Road – Ndemi Road Junction, Nairobi, Kenya

Course Provider