MBA Luxury and fashion Management - EBS - European Business School | Brighter Monday Learning
Paris,  On Campus
Course
12 months
8700 €

Benefits

What You Will Learn

The Luxury and Fashion Management MBA helps students develop a managerial and entrepreneurial approach to the international fashion and luxury industries.
This comprehensive program is designed to teach the skills particularly sought after in the fashion and luxury sectors, so that graduates are fully prepared for senior management positions in these markets.

Admission Criteria

Conditions d’admission (12 mois Track régulier): - Titulaire ou en cours d’acquisition d’un diplome de bachelor de 4 ans en commerce, management ou toute autre discipline en relation - Niveau d’anglais nécessaire pour suivre le programme de MBA en anglais : TOEFL 85 ou TOEIC 785 or IELTS 6 -1 ou 2 année d’expérience professionnelle (de préférence) Conditions d’admission (15 mois Track renforcé) : • Titulaire ou en cours d’acquisition d’un diplome de bachelor de 3 ans quelques soit la discipline • Niveau d’anglais nécessaire pour suivre le programme de MBA en anglais : TOEFL 85 ou TOEIC 785 or IELTS 6 • 1 ou 2 année d’expérience professionnelle (de préférence)

Detailed course information

Syllabus

CORE SEMINARS
Business Game
Research Methodology (final dissertation)
Economic and Business News & Current Affairs
Self-Confidence and Public-Speaking Seminar
IT for Management

MBA PROGRAM
Understanding luxury products & markets
Products & luxury services markets
Fashion Brand Management
Jewelry Brand Management & gemology
Fragrances & cosmetics brand management
Other luxury sectors
Luxury &crafts

Strategy
Trends analysis : luxury and fashion phenomenom
Sustainable development and innovation
Strategy of houses and luxury companies
Communication strategy of luxury brands

Marketing and retail
International marketing
Digital marketing & e-commerce
CRM
International development and retail
International trade law

Management
Management of the luxury services
Luxury brand creation & new business model
Trade mark law and industrial property
Finances

Field Project
Conducting a field project research
Organizational Theory
Financial Management Theory
Strategic Human Resource Management
Macroeconomic and Monetary Fundamentals
Business and Corporate Law

CORE THEORY SEMESTER [EXTENDED CURSUS ]
Organizational Theory
Financial Management Theory
Strategic Human Resource Management
Macroeconomic and Monetary Fundamentals
Business and Corporate Law

Where and When

01/10/2018

ebs Paris


10, Rue Sextius Michel Paris, Paris, France

01/10/2018

ebs Paris


10, Rue Sextius Michel Paris, Paris, France

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